Wellview

$3 million new venture capital attracted

Southeastern states serviced increased
from 1 to 5

The Situation

Weight loss was Wellview’s business, and success over the years led to five locations in Tennessee. But with changes occurring in health care, management determined that technology-enabled wellness services increased the potential customer base beyond the limits of physical location, which led to the determination to seek investors to finance the change. Potential investors required reliable financial strategies and projections, so we deployed dynamic models to project performance and demonstrate growth potential.

The Result

We implemented modern financial operations and provided invoicing, vendor billing, payroll, and financial reporting models to forecast performance, which gave Wellview the confidence to attract more than $3 million in venture capital to execute the change. The leadership team also gained the insights and financial tools necessary to scale effectively into a multi-state, technology-enabled provider of wellness and preventive health services.